Archives For Reader’s Digest Trusted Brand Awards

Soho, now a five-time recipient of the Most Trusted News Presenter Award, receives her latest award from Sheron White, Reader’s Digest Group Advertising Director for Asia Pacific

Soho, now a five-time recipient of the Most Trusted News Presenter Award, receives her latest award from Sheron White, Reader’s Digest Group Advertising Director for Asia Pacific

GMA Network Assistant Vice President for Corporate Affairs Teresa L. Pacis received the Gold award for GMA Network from Sheron White, Reader’s Digest Group Advertising Director for Asia Pacific

GMA Network Assistant Vice President for Corporate Affairs Teresa L. Pacis received the Gold award for GMA Network from Sheron White, Reader’s Digest Group Advertising Director for Asia Pacific

GMA Network was once again bestowed the Gold Award in the TV Network category at the Reader’s Digest Trusted Brand Awards, adding to its long history of winning in the annual consumer survey spearheaded by Reader’s Digest. The awarding ceremony was held on June 30 in Ortigas.

 

GMA Chairman and CEO Atty. Felipe L. Gozon thanked the people who voted for GMA. “We thank Reader’s Digest and its readers for their continued trust throughout the years. Indeed, our commitment to deliver unbiased news and quality entertainment will continue to grow stronger,” Gozon said.

 

Aside from the gold seal of GMA Network, GMA News pillar and Peabody awardee Jessica Soho reached another milestone in her career as she was named Most Trusted News Presenter for the fifth consecutive year.

 

“Trust can easily be lost so we broadcasters and journalists should not take ourselves too seriously. It is always about the story and never about ourselves,” said the multi-awarded broadcast journalist in her speech during the awarding ceremony.

 

According to Ma Teresa L. Pacis, GMA Network’s Assistant Vice President for Corporate Affairs, “We really put the welfare of our televiewers on top of our list of priorities. In fact, one of our Core Values states that the viewer is our boss.” Pacis received the Network’s Gold Award as the Most Trusted Television Network.

 

Other Kapuso personalities were also recognized by Reader’s Digest. Vic Sotto, one of the main hosts of the Philippines’ longest-running noon time variety show Eat Bulaga and lead star of the weekly sitcom Vampire Ang Daddy Ko, was named Most Trusted Entertainment Presenter, while Filipino World Boxing Champion and certified Kapuso Manny Pacquiao was Most Trusted Sports Personality.

 

In order to identify the winners of the Trusted Brand Awards, Reader’s Digest conducts a survey among approximately 5,000 consumers all over Asia.  The Trusted Brands Awards is now on its 17th year.

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Barbie and Thea

Barbie and Thea

Michael V

Michael V

Gabbi and Ruru

Gabbi and Ruru

Dingdong Dantes

Dingdong Dantes

Kapuso Mo Jessica Soho

Kapuso Mo Jessica Soho

24 Oras

24 Oras

GMA Network kept its winning streak in the viewer-rich areas of Urban Luzon and Mega Manila in June, according to data from the industry’s widely trusted ratings service provider Nielsen TV Audience Measurement.

 

Urban Luzon and Mega Manila, represent 77 and 59 percent, respectively, of all urban TV households in the country.

 

During the covered period (with the dates of June 21 to 30 based on overnight data), GMA continued to dominate the ratings in Urban Luzon as it registered a 35.3 percent total day household audience share, beating ABS-CBN’s 33.5 percent by 1.8 points and TV5’s 8.1 percent by 27.2 points.

 

The trend continued in Mega Manila, where in GMA registered 37.1 percent, ahead of ABS-CBN’s 29.8 percent by 7.3 points and of TV5’s 8.7 percent by 28.4 points. GMA was ahead of competition across all dayparts in Mega Manila.

 

In NUTAM (National Urban Television Audience Measurement) ratings, GMA maintained its lead in the afternoon block with 35.6 percent versus ABS-CBN’s 34.1 percent and TV5’s 7.8 percent.

 

Compared to its closest rival, more programs from GMA occupied the list of top programs in Urban Luzon and Mega Manila (without specials) with Magpakailanman leading the roster of Kapuso shows in both areas. The weekly drama anthology hosted by Mel Tiangco was also highest-rating Kapuso program in NUTAM in June.

 

Aside from Magpakailanman, other GMA programs that registered high ratings for the month were Kapuso Mo, Jessica Soho, Pepito Manaloto, Kapuso Movie Festival, Pari ‘Koy, The Half Sisters, Celebrity Bluff, 24 Oras, Ismol Family, Eat Bulaga, and Let the Love Begin. 

 

GMA likewise continued to add to its string of awards as it bagged top honors from various local and international award-giving bodies such as the 2015 US International Film and Video Festival, AIBD World TV Awards, PANAta Marketing Effectiveness Awards, Asia-Pacific Tambuli Awards, 38th Gawad Urian, PEP List Year 2, and most recently the Reader’s Digest Trusted Brand Awards.