Archives For Nielsen TV Audience Measurement

Barbie and Thea

Barbie and Thea

Michael V

Michael V

Gabbi and Ruru

Gabbi and Ruru

Dingdong Dantes

Dingdong Dantes

Kapuso Mo Jessica Soho

Kapuso Mo Jessica Soho

24 Oras

24 Oras

GMA Network kept its winning streak in the viewer-rich areas of Urban Luzon and Mega Manila in June, according to data from the industry’s widely trusted ratings service provider Nielsen TV Audience Measurement.

 

Urban Luzon and Mega Manila, represent 77 and 59 percent, respectively, of all urban TV households in the country.

 

During the covered period (with the dates of June 21 to 30 based on overnight data), GMA continued to dominate the ratings in Urban Luzon as it registered a 35.3 percent total day household audience share, beating ABS-CBN’s 33.5 percent by 1.8 points and TV5’s 8.1 percent by 27.2 points.

 

The trend continued in Mega Manila, where in GMA registered 37.1 percent, ahead of ABS-CBN’s 29.8 percent by 7.3 points and of TV5’s 8.7 percent by 28.4 points. GMA was ahead of competition across all dayparts in Mega Manila.

 

In NUTAM (National Urban Television Audience Measurement) ratings, GMA maintained its lead in the afternoon block with 35.6 percent versus ABS-CBN’s 34.1 percent and TV5’s 7.8 percent.

 

Compared to its closest rival, more programs from GMA occupied the list of top programs in Urban Luzon and Mega Manila (without specials) with Magpakailanman leading the roster of Kapuso shows in both areas. The weekly drama anthology hosted by Mel Tiangco was also highest-rating Kapuso program in NUTAM in June.

 

Aside from Magpakailanman, other GMA programs that registered high ratings for the month were Kapuso Mo, Jessica Soho, Pepito Manaloto, Kapuso Movie Festival, Pari ‘Koy, The Half Sisters, Celebrity Bluff, 24 Oras, Ismol Family, Eat Bulaga, and Let the Love Begin. 

 

GMA likewise continued to add to its string of awards as it bagged top honors from various local and international award-giving bodies such as the 2015 US International Film and Video Festival, AIBD World TV Awards, PANAta Marketing Effectiveness Awards, Asia-Pacific Tambuli Awards, 38th Gawad Urian, PEP List Year 2, and most recently the Reader’s Digest Trusted Brand Awards.

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Michael V

Michael V

Barbie and Thea

Barbie and Thea

Manny Pacquiao

Manny Pacquiao

Magpakailanman - Mel Tiangco

Magpakailanman – Mel Tiangco

Kapuso Mo Jessica Soho

Kapuso Mo Jessica Soho

GMA Network continued to dominate the ratings in its stronghold areas of Urban Luzon and Mega Manila in May, according to data from the industry’s widely-trusted ratings service provider Nielsen TV Audience Measurement.

 

Urban Luzon and Mega Manila, represent 77 and 59 percent, respectively, of all urban TV households in the country.

 

During the covered period (with the dates of May 24 to 31 based on overnight data), GMA led competition in Urban Luzon with a 37.6 percent total day household audience share, ahead of ABS-CBN’s 31.3 percent by 6.3 points and TV5’s 8.2 percent by 29.4 points.

 

In Mega Manila, GMA led across all dayparts with 39.4 percent, besting ABS-CBN’s 27.6 percent by 11.8 points and TV5’s 8.4 percent by 31 points.

 

Meanwhile, GMA kept its lead in the daytime blocks in NUTAM (National Urban Television Audience Measurement). In the morning block, GMA recorded an average household share of 34 percent, ahead of ABS-CBN’s 29.9 percent by 4.1 points and TV5’s 10.1 percent by 23.9 points. In the afternoon block, GMA posted 36.7 percent, up 3.3 points from ABS-CBN’s 33.4 percent and up 28.2 points from TV5’s 8.5 percent.

 

Majority of the programs that entered the list of top-rating shows in NUTAM, Urban Luzon and Mega Manila came from GMA.

 

GMA’s telecast of the highly anticipated face-off between Manny Pacquiao and Floyd Mayweather, Jr., which was simulcast via the three networks, rated highest nationwide (NUTAM) at 47.4 percent versus ABS-CBN’s 31.5 percent and TV5’s 7 percent. The fight dubbed “Battle for Greatness: Pacquiao vs. Mayweather” was also the highest-rating Kapuso program in NUTAM and Urban Luzon.

 

Other Kapuso programs that figured prominently in the lists include Kapuso Mo, Jessica Soho, Magpakailanman, Once Upon A Kiss, Pepito Manaloto and The Half Sisters.

 

Catch these programs worldwide on GMA’s flagship international channel, GMA Pinoy TV. Visit www.gmanetwork.com/international for details.

Andrei Paras

Andrei Paras

Barbie and Derrick

Barbie and Derrick

Barbie and Thea

Barbie and Thea

Barbie and Thea

Barbie and Thea

Barbie Forteza

Barbie Forteza

Derrick Monasterio

Derrick Monasterio

Jean Garcia

Jean Garcia

Jomari Yllana

Jomari Yllana

Ryan Eigenmann

Ryan Eigenmann

Thea Tolentino

Thea Tolentino

GMA Network’s The Half Sisters is undoubtedly the number one daytime drama show in the Philippines as the series continues its phenomenal ratings success, according to data from the industry’s widely trusted ratings service provider Nielsen TV Audience Measurement.

 

Based on National Urban Philippines data for March 1-31 (March 22-31 based on overnight data), The Half Sisters registered a household rating of 17.6 percent, leading ABS-CBN’s Flordeliza’s 10.3 percent by 7.3 points.

 

In Urban Luzon, which comprises 77 percent of the total urban TV households nationwide, The Half Sisters posted 19.9 percent household ratings, 11 points higher than Flordeliza’s 8.9 percent.

 

The Afternoon Prime series likewise led in Mega Manila, which represents 59 percent of the total urban TV households in the country, with 21.1 percent household ratings, leading Flordeliza’s 7.9 percent by 13.2 points.

 

Avid viewers of The Half Sisters will have more reason to stay glued to their favorite drama series as it will now air up to June this year with more plot twists to be revealed in the succeeding episodes.

 

The Half Sisters explores the phenomenon of hetero-paternal superfecundation, which is the successive fertilization of two or more ova from the same ovulation cycle by different sires. This is made possible by separate successive acts of sexual intercourse resulting to one woman bearing “twins” with different fathers.

 

This controversial soap opera stars Kapuso teen actresses Barbie Forteza as the kind, diligent and obedient Diana Alcantara, and Thea Tolentino as the spoiled, conceited and manipulative Ashley Alcantara.

 

The cast is also composed of Derrick Monasterio and Andre Paras, together with Ms. Gloria Romero, Jean Garcia, Eula Valdez, Jomari Yllana, Mel Martinez, and Ryan Eigenmann. All of them could not be any happier as they continue to reap praises from viewers and positive feedbacks from netizens for their great performances.

 

Expect more revelations and twists as the drama continues in The Half Sisters, directed by Mark Reyes, weekdays after Eat Bulaga on GMA Afternoon Prime.

GMA Network held on to its unbeaten record in the important areas of Urban Luzon and Mega Manila, where it continued to lead across all dayparts, in the month of February.

 

According to data from the industry’s widely-trusted ratings service provider Nielsen TV Audience Measurement, GMA outperformed rival networks from February 1 to 28 (with the dates of February 22 to 28 based on overnight data) by substantial margins.

 

In Urban Luzon, GMA recorded a total day household audience share of 36.9 percent, 6.9 points higher than ABS-CBN’s 30 percent and 28 points higher than TV5’s 8.9 percent.

 

The Kapuso Network also retained its dominance in Mega Manila with 38.7 percent average, surpassing ABS-CBN’s 26.7 percent by 12 points and TV5’s 9.2 percent by 29.5 points.

 

Urban Luzon and Mega Manila account for 77 and 59 percent, respectively, of all urban TV households in the country.

 

Meanwhile, GMA came ahead of its counterparts in NUTAM (National Urban TV Audience Measurement) in the daytime blocks. GMA’s morning audience share reached 32.8 percent, up 2.1 points from ABS-CBN’s 30.7 percent and up 22.9 points from TV5’s 9.9 percent.

 

In the afternoon block, GMA beat competition with its 35.8 percent average, ahead of ABS-CBN’s 30 percent by 5.8 points as well as TV5’s 10.3 percent by 25.5 points.

 

Internationally-recognized news magazine program Kapuso Mo, Jessica Soho took the number one spot in Urban Luzon and Mega Manila, while leading the roster of Kapuso programs in NUTAM.

 

Compared to its closest competitor, more entries from GMA also made it to the list of top 30 regular programs across NUTAM, Urban Luzon and Mega Manila. Among those included in the list, besides KJMS, were Magpakailanman, 24 Oras, Ismol Family, Celebrity Bluff, The Half Sisters, Empress Ki, Pepito Manaloto, Eat Bulaga, More Than Words, and Once Upon A Kiss.

 

Catch Pusong Pinoy sa Amerika and your other favourite Kapuso shows on GMA Pinoy TV, GMA Life TV and GMA News TV International by checking the airing schedules in your territory through the website www.gmanetwork.com/international/programguide.

GMA Network (GMA) kept its over-all ratings lead in the viewer-rich areas of Urban Luzon and Mega Manila in November based on data from the industry’s leading ratings service provider Nielsen TV Audience Measurement.

 

Urban Luzon and Mega Manila account for 77 and 60 percent, respectively, of all urban TV households in the entire country.

 

Moreover, the airing of the Pacquiao-Algieri fight on GMA7 became the highest rating show (including specials) in NUTAM, Urban Luzon, Mega Manila and Urban Visayas, leading all other programs in these areas.

 

From November 1 to 30 (with the dates of November 23 to 30 based on overnight data), GMA recorded a 36.8 percent total day household audience share in Urban Luzon, surpassing ABS-CBN’s 31.1 percent by 5.7 points and TV5’s 8.8 percent by 28 points.

 

Leading across all areas in Mega Manila, GMA posted a 37.8 percent total day audience share in the area, up 9.3 points from ABS-CBN’s 28.5 percent, and up 28.5 points from TV5’s 9.3 percent.

 

Compared to its key competitor, GMA had more entries in the list of top-rated shows in Mega Manila with 18 out of 30.

 

GMA’s lead in November was also driven by the ratings performance of its weekly anthology Magpakailanman, multi-awarded news magazine program Kapuso Mo, Jessica Soho, reality sitcom Pepito Manaloto, GMA Telebabad’s Strawberry Lane, afternoon drama The Half Sisters, flagship newscast 24 Oras, weekend programs Celebrity Bluff, Marian, Ismol  Family and recently launched primetime soap, More Than Words.

 

In NUTAM, GMA more than doubled its afternoon block lead over its closest rival, ABS-CBN, to 7.6 points from its 3-point lead in October. In November, GMA scored 37.8 percent, higher than ABS-CBN’s 30.2 percent.

 

GMA subscribes to the Nielsen TV Audience Measurement service, while ABS-CBN is the lone local major TV network that subscribes to Kantar Media, formerly known as TNS.

 

Nielsen data is gathered through a greater number of sampled homes nationwide in comparison to Kantar Media.

 

GMA’s top-rating programs can be seen worldwide on GMA’s flagship international channel, GMA Pinoy TV. For more information on GMA Pinoy TV as well as other GMA International channels, GMA Life TV and GMA News TV International, visit www.gmanetwork.com/international.

(from left) GMA EVP and CFO Felipe S. Yalong, GMA President and COO Gilberto R. Duavit, Jr, GMA Chairman and CEO Felipe L. Gozon, and GMA Marketing and Productions, Inc. President and COO Lizelle G. Maralag at the GMA Network Q3 Performance Briefing on November 14 at the GMA Network headquarters in Quezon City

(from left) GMA EVP and CFO Felipe S. Yalong, GMA President and COO Gilberto R. Duavit, Jr, GMA Chairman and CEO Felipe L. Gozon, and GMA Marketing and Productions, Inc. President and COO Lizelle G. Maralag at the GMA Network Q3 Performance Briefing on November 14 at the GMA Network headquarters in Quezon City

(Quezon City, Philippines – November 14, 2014) – Leading broadcast company GMA Network (GMA) reported a net income of P422 million in Q3 2014, up 66% versus the previous quarter.

Consolidated revenues for Q3 2014 stood at P3.141 billion, representing an 8% improvement over the P2.915 billion generated in Q2. Both airtime revenues and gross earnings from other businesses posted positive results and contributed to the increase in the topline.

Ratings leader GMA Channel 7 grew its sales by 7%, while GMA News TV, the country’s number one news channel, hiked up its earnings by 12%. GMA Radio likewise registered a 15% increase in sales on account of its stronger listenership.

Meanwhile, revenues from other businesses led by GMA International, the business unit that manages the operations and distribution of the Network’s three international channels, rose 12% compared to Q2 2014.

Total operating expenses slightly increased by 2% to P2.590 billion, as both production cost and General Administrative Expenses (GAEX) climbed 2% and 1%, respectively, in between quarters. Personnel cost was higher mostly from salary adjustments and the amortization of signing and appreciation bonuses in September as part of the Network’s Collective Bargaining Agreement.

The Network ended the third quarter with an EBITDA (Earnings before Interest, Taxes, Depreciation and Amortization) of P972 million, surpassing the previous quarter’s figure by 31%.

“The third quarter was a promising period for GMA with both our revenues and ratings on the uptrend. We are hoping to sustain this performance until the end of the year as we remain committed to offering superior programs across all genres and platforms,” said GMA Network Chairman and CEO Felipe L. Gozon.

Business Developments

GMA International recorded higher subscriber figures in Q3 2014 compared to the previous quarter as it continues to reach out to more Filipino households abroad. Subscribers for GMA’s international channels GMA Pinoy TV, GMA Life TV and GMA News TV International grew by 2%, 1% and 8%, respectively.

GMA Worldwide, a wholly owned subsidiary that acquires foreign programs for GMA and syndicates Kapuso programs to the international market, sold 718 worth of program hours from 17 titles in the third quarter for telecast in Vietnam, Cambodia, Malaysia, Brunei, Singapore, Cambodia and Nigeria.

GMA New Media, Inc. (NMI) substantially grew its revenues from online advertising by 10% quarter-on-quarter as readership and audience reach of the GMA Network Portal (www.GMANetwork.com) soared in the covered period.

GMA News Online, the official news website of GMA News and Public Affairs, performed exceptionally well in the third quarter as it showed a significant increase in both pageviews and unique browsers, according to data from Effective Measure. The website surpassed the 86.4 million total pageviews generated in Q2 as figures jumped to 153.1 million in Q3. Monthly average unique browsers also increased from 5.6 million to 11.6 million in between quarters. The growth can be attributed in large part to better, more aggressive social media initiatives, which ultimately boosted sales from online advertising.

Furthermore, Digify, a subsidiary of NMI, remained at the forefront of new media initiatives as it engineered groundbreaking techno-based solutions for major brands, with some even gaining recognition from local and international award-giving bodies.

GMA artist Julie Anne San Jose’s album, Deeper, under GMA Records, debut strongly with over 11,000 digital and physical units sold (according to sales from June 1, 2014 to September 20, 2014), earning it a Gold Record Award.

On the regional front, the Network continued to improve and expand its regional coverage with several transmitter upgrades. The signal outcome of the completed restoration and upgrade of the TV relay facilities of TV-8 Coron, which was damaged by Supertyphoon Yolanda in November last year, showed remarkable increases from the signal levels recorded in 2010. Its estimated coverage grew by 45% brought about by the increase in transmitter power (from 100W to 500W) and the installation of a new antenna system.

The site relocation of TV-11 Iligan in September 2014 not only expanded the station’s coverage in the provinces of Lanao del Norte and Misamis Occidental, but also resulted in improved signal strength and quality and more importantly enabled the carriage of the Northern Mindanao programs originating from GMA Cagayan de Oro.

Ratings

The third quarter saw GMA grabbing the nationwide lead in TV ratings from its closest competitor, according to data from Nielsen TV Audience Measurement.

During the covered period, GMA registered a 34.2% total day household audience share in NUTAM, higher than ABS-CBN’s 34.1% and TV5’s 9.9%.

GMA also kept its lead in its stronghold areas of Urban Luzon and Mega Manila, where it was ahead of competition by substantial margins. Urban Luzon and Mega Manila account for 77% and 60%, respectively, of the total urban TV households in the entire country.

In Urban Luzon, GMA scored 37.8% in total day household audience shares versus ABS-CBN’s 30% and TV5’s 9.2%; while in Mega Manila, GMA posted 38.8%, ahead of ABS-CBN’s 27.7% and TV5’s 9.8%.

Meanwhile, GMA’s flagship AM station DZBB became number one in Mega Manila based on Nielsen data from June to September, driven by its aggressive programming efforts.

Beyond the numbers, GMA continued to reap awards and recognition from prominent local and international institutions as a testament to its unwavering commitment to merit and excellence.

GMA Network continued to dominate TV ratings in Urban Luzon and Mega Manila in October, besting other free-to-air TV stations by substantial margins, according to data from the industry’s leading ratings service provider, Nielsen TV Audience Measurement.

 

Urban Luzon and Mega Manila represent 77% and 60%, respectively, of the total urban TV household population in the entire country.

 

For the period October 1 to 31 (with the dates of October 26 to 31 based on overnight data), GMA led competition in total day ratings in Urban Luzon with a 37% household audience share, outscoring ABS-CBN’s 30.8% by 6.2 points and TV5’s 8.2% by 28.8 points.

 

GMA likewise remained undefeated in Mega Manila, posting a 38.1% household audience share, ahead of ABS-CBN’s 28.1% by 10 points and TV5’s 8.9% by 29.2 points.

 

GMA beat other networks in all time blocks in Urban Luzon and Mega Manila including primetime.

 

Compared to its closest competitor, more GMA programs figured in the list of top programs in Urban Luzon and Mega Manila with 16 and 18 (out of 30 programs) entries, respectively.

 

Moreover, multi-awarded news magazine program Kapuso Mo, Jessica Soho emerged as the number one program in the two areas, and was also the highest rating Kapuso program in NUTAM.

 

Other top-performing shows (including specials) from GMA in October were the weekly drama Magpakailanman, recently concluded romantic-drama My Destiny, GMA Telebabad’s Strawberry Lane, flagship primetime newscast 24 Oras, top-rating game show Celebrity Bluff, Kapuso Primetime Queen’s self-titled dance show Marian, reality-sitcom Pepito Manaloto, weekend comedy show Ismol Family, and afternoon drama The Half Sisters.

 

GMA subscribes to the Nielsen TV Audience Measurement service, while ABS-CBN is the lone local major TV network that subscribes to Kantar Media, formerly known as TNS.

 

Nielsen data is gathered through a greater number of sampled homes nationwide in comparison to Kantar Media.