Archives For Manny Pacquiao

Soho, now a five-time recipient of the Most Trusted News Presenter Award, receives her latest award from Sheron White, Reader’s Digest Group Advertising Director for Asia Pacific

Soho, now a five-time recipient of the Most Trusted News Presenter Award, receives her latest award from Sheron White, Reader’s Digest Group Advertising Director for Asia Pacific

GMA Network Assistant Vice President for Corporate Affairs Teresa L. Pacis received the Gold award for GMA Network from Sheron White, Reader’s Digest Group Advertising Director for Asia Pacific

GMA Network Assistant Vice President for Corporate Affairs Teresa L. Pacis received the Gold award for GMA Network from Sheron White, Reader’s Digest Group Advertising Director for Asia Pacific

GMA Network was once again bestowed the Gold Award in the TV Network category at the Reader’s Digest Trusted Brand Awards, adding to its long history of winning in the annual consumer survey spearheaded by Reader’s Digest. The awarding ceremony was held on June 30 in Ortigas.

 

GMA Chairman and CEO Atty. Felipe L. Gozon thanked the people who voted for GMA. “We thank Reader’s Digest and its readers for their continued trust throughout the years. Indeed, our commitment to deliver unbiased news and quality entertainment will continue to grow stronger,” Gozon said.

 

Aside from the gold seal of GMA Network, GMA News pillar and Peabody awardee Jessica Soho reached another milestone in her career as she was named Most Trusted News Presenter for the fifth consecutive year.

 

“Trust can easily be lost so we broadcasters and journalists should not take ourselves too seriously. It is always about the story and never about ourselves,” said the multi-awarded broadcast journalist in her speech during the awarding ceremony.

 

According to Ma Teresa L. Pacis, GMA Network’s Assistant Vice President for Corporate Affairs, “We really put the welfare of our televiewers on top of our list of priorities. In fact, one of our Core Values states that the viewer is our boss.” Pacis received the Network’s Gold Award as the Most Trusted Television Network.

 

Other Kapuso personalities were also recognized by Reader’s Digest. Vic Sotto, one of the main hosts of the Philippines’ longest-running noon time variety show Eat Bulaga and lead star of the weekly sitcom Vampire Ang Daddy Ko, was named Most Trusted Entertainment Presenter, while Filipino World Boxing Champion and certified Kapuso Manny Pacquiao was Most Trusted Sports Personality.

 

In order to identify the winners of the Trusted Brand Awards, Reader’s Digest conducts a survey among approximately 5,000 consumers all over Asia.  The Trusted Brands Awards is now on its 17th year.

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Manny Pacquiao

Manny Pacquiao

Atty Felipe L Gozon - GMA Network Chairman and CEO

Atty Felipe L Gozon – GMA Network Chairman and CEO

In true Kapuso fashion, GMA Network has waived its exclusive TV airing rights for the Pacquiao-Mayweather fight happening on May 2 in Las Vegas.

 

“GMA Network recognizes the magnitude of this fight and we want every Filipino to be part of this momentous event and unifying experience,” announced GMA Chairman and CEO Felipe L. Gozon in a message delivered by the Company’s EVP and CFO Felipe S. Yalong during a press conference.

 

Meanwhile, DZBB, Barangay LS and all RGMA stations nationwide, will carry the exclusive rights on radio.

 

As in previous years, GMA offers its sincerest support for its Kapuso, Manny Pacquiao, who is about to embark on what is touted to be the biggest highlight of his illustrious boxing career.

 

“Sa pagsampa mo Manny, sa ring laban kay Mayweather sa darating na Mayo, kaisa mo ang GMA Network at ang sambayanang Pilipino sa isip, sa damdamin, at sa pangarap na makamit natin ang tagumpay,” expressed Gozon.

 

The Kapuso head honcho added that GMA will be “one with the entire nation in praying for the victory of Manny,” praising his unprecedented achievements in the boxing arena that “attest to the capability of the Filipino to excel in the global stage.”

 

The Pambansang Kamao has an ongoing show with GMA, MP Featuring Sport Science, and has starred in numerous programs on the Kapuso Network. His earlier fights were also broadcasted on free TV exclusively by GMA.

 

For his part, Mike Enriquez, GMA consultant for Radio Operations, said, “We are proud to once again be a partner of Solar [Sports] in bringing the latest Pacquiao adventure, this time against Floyd Mayweather Jr., live and real time from Las Vegas.”

Joseph Francia, GMA Vice President and Head of International Operations, and Grace Labaguis, GMA marketing consultant receiving the awards for GMA Network

Joseph Francia, GMA Vice President and Head of International Operations, and Grace Labaguis, GMA marketing consultant receiving the awards for GMA Network

(September 17, 2014 – New York City) GMA Network through its global arm, GMA International, was recognized at the 2014 NAMIC Excellence in Multicultural Marketing Awards (EMMA) for its outstanding marketing efforts across different platforms.

 

The “Manny Pacquiao T-Shirts Gift-with-Purchase” and the “Celebrity Shout Out” promos won second place in the Print and Social Media category, respectively, while the “Balikbayan/Repatriate Box Discount Card Gift-with-Purchase” promo finished third in the Grassroots category.

 

Created in partnership with Verizon, the “Manny Pacquiao T-Shirts Gift-with-Purchase” promo was launched to further ignite the Filipino spirit among Filipino-Americans in the US East Coast as it celebrates the unmatched victories of Manny Pacquiao. In turn, the “Celebrity Shout Out Promo” was activated to strengthen the engagement between Kapuso artists and viewers abroad through social media. Lastly, the “Balikbayan/Repatriate Box” promo, an entry submitted by Comcast, utilized the traditional balikbayan boxto bring Filipino Americans in the East Coast closer to home during the Christmas season.

 

Receiving the award for GMA at ceremonies held on September 17 at the Marriott Marquis in Time Square, New York were Joseph Francia (left), GMA Vice President and Head of International Operations, and Grace Labaguis (right), GMA marketing consultant.

 

“We thank NAMIC for once again recognizing our efforts to reach out to our existing and potential subscribers,” said Francia. “Needless to say, we are also grateful to our Kapuso viewers in all parts of the world for their continuous support.”

 

GMA won alongside some of the world’s biggest pay TV distributors and industry suppliers such as Comcast XfinityHBO, BET Networks, ESPN Deportes and Univision Communications Inc, among others, adding to its long history of winning at the NAMIC Awards.

 

NAMIC is an international organization that recognizes superior multicultural marketing practices in the cable industry. Established in 1980 as non-profit trade organization, it has over 2,700 professionals belonging to a network of 16 chapters worldwide.